# of Words: 250

The dilemma of plagiarising isn't new. Neither can it be restricted to the inventive folks belonging to the film and advertising industry who intentionally copy ideas beneath the garb of inspiration or ignorance. This custom of stealing someone else's ideas is rampant in other industries as well, can be from the name of industrial or spying on competitors.

In case of the innovative business like advertising, the issue is two-fold. When the agency professionals are the culprits; andWhen, of all the folks, the customer is guilty of indulging in this malpractice. Plagiarism is an euphemism for stealing.A few months back, I reported that a case of plagiarism by means of a post on a social site after an instance when a "allegedly" reputed business house plagiarised a strategic branding and communication thought our agency had presented during the pitching to the account.

How do we plug this leak? .

First, the second point, "What action can the agency take?" Is wishful thinking. The real question remains, "What possible measures can an agency take to prevent such incidences?" . Presentation of creatives, in whatever form, is a common practice and also a requirement for pitching. A history check on the client's credibility might be a way out; nonetheless it is not possible and the source of information might not be credible adequate and trustworthy. Naturally, the customer should realise that this Legislation will prove to be his own nemesis, the cause of his downfall. But then these clients have problems with myopia.

Related Papers

What is Plagiarism and How to Avoid It

You adore a poem you saw on the Internet and wish to quote it on your book. However, is that plagiarism? You would like to quote a passage in a book, but you're not sure whether you have to ask permission or maybe not. What counts as fair use and when do you require permission to use a copyrighted work? . All the time I see stealing from other folks on the Internet by reposting their articles, stories, or photographs. Before you place anyone else's information on your website or use it on your......Read More

Self-Plagiarism is Allowed by Jewish Law

Since 1992, the number of Muslims who've been allowed to immigrate to the United States from Middle-Eastern nations has inexorably doubled. In 2014, approximately 200, 000 Muslims seeking naturalization emigrated into the United States. This terrific number of first generation Muslims is disproportionate to the much smaller number of Muslims who sought naturalization before 1980. At this time, there are approximately 2.75 million Muslims practicing the Muslim religion in the USA, of whom......Read More

Plagiarism

You do not need to be writing for very long to see how widespread plagiarism and other content theft are on the Internet. New authors believe that people will just find their articles useful, and enjoy reading them; instead, unscrupulous folks steal articles all the time. Thieves take charge, in which none is expected, by replacing your name with theirs, on your written work. What are Some Ways That People Steal Articles? . How do they steal? Some people use software programs called article......Read More

Related Topics